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Development in South Korea Latin America free essay sample

Contrasts monetary accomplishment in Korea and disappointment in Latin Amer. Govt. governmental issues, send out industrialization versus import-replacement economies, initiative, remote venture, reliance hypothesis. A significant part of the scholarly conversation about the political economy of improvement has turned upon the differentiation between East Asia and Latin America. East Asian development, exemplified particularly on account of South Korea, has been dynamic and ground-breaking and is seen generally as the aftereffect of the improvement of a fare industrialization economy. Latin American development, then again, has been languid and is seen generally as the consequence of the advancement of an import-replacement economy. However, both South Korea and the Latin American nations had started as moderately lacking zones of the globe in the mid-1900s and were dependent upon numerous of.the same outside influencesnamely, American military and monetary interventionattempting to shape the future political and financial courses of these districts. The inquiry that emerges is the reason have South Korea and other East Asian

How to Practice Music Meditation

How to Practice Music Meditation Meditation Print How to Practice Music Meditation By Elizabeth Scott, MS twitter Elizabeth Scott, MS, is a wellness coach specializing in stress management and quality of life, and the author of 8 Keys to Stress Management. Learn about our editorial policy Elizabeth Scott, MS Updated on October 17, 2019 Creative RF/ZenShui/Michele Constantini/Getty Images More in Self-Improvement Meditation Happiness Stress Management Spirituality Holistic Health Inspiration Brain Health Technology Relationships View All Music has many wonderful benefits for stress management and overall health. It can help you calm your physiology without making a conscious effort, and that can alleviate stress from your mind. Music can also lift your mood, slow your breathing, and create other stress-inducing changes.   Meditation is also one of the most popular stress management strategies for good reasonâ€"it brings short-term benefits like a calm mind and body, and it can build resilience toward stress over time.  Combining music with meditation can deepen the positive effects of both, and bring you greater stress relief. As an added bonus, for many people who are beginners to meditation, or who are perfectionists, music meditation can feel simpler and less stressful than many other forms of practice. Therefore, its a stress relief technique that I recommend to just about anyone. With regular practice, this meditation can help you to better manage whatever stress comes. Time Required While 20 minutes is a good minimum time for music medication, even one song can help reduce stress and restore energy. Instructions for Music Mediation Choose meditation music that can help you relax. This means finding music that you enjoy listening toâ€"if you don’t enjoy classical music, for example, don’t choose it. You should also look for music that has a slower tempo, and preferably without lyrics, which can be distracting and can engage your conscious mindâ€"the part of your mind that we hope to ‘turn off’.Get into a comfortable position and relax. Many people think they need to sit with their legs crossed a certain way or use a meditation cushion, but really, whatever position you feel is comfortable is the position you should try.  Some people avoid lying down because they fall asleep this way if theyre tired; you can experiment and decide whats right for you.  Once youve found your position, close your eyes, loosen your muscles, and breathe through your diaphragm. Let your shoulders, your belly, and even the muscles in your face relax.  Stay focused on the music. If you find yourself thinking about other things (o r even thinking thoughts about the music), gently redirect your attention to the present moment, the sound of the music, and the feelings in your body that the music evokes. Try to really feel the music.Continue this practice for several minutes, until your time runs out. As thoughts come into your head, gently let them go and redirect your attention to the sound of the music, the present moment, and the physical sensations you feel. The goal of this practice is to quiet your inner voice and just ‘be’. So just ‘be’ with the music, and fully immerse yourself, and you’ll feel more relaxed fairly quickly. How to Use Music for Stress Management Tips You may want to start out with just a few songs and work your way up to longer practice.?If you find the music brings lots of thoughts, memories and internal dialogue, switch to a different type of music. Instrumental music can come in many forms, including classical, jazz, new age, and more, and it can be less distracting than other types of music.You can time your practice with the number of songs you choose so you don’t have to worry if you are taking more time than you have.If you find yourself ‘thinking too much’, don’t beat yourself up over it; this is natural for those beginning meditation practice. Instead, congratulate yourself on noticing the internal dialogue, and redirecting your attention to the present moment. The Psychological Benefits of Music

Advantages of Living in a Modern Family - Free Essay Example

Sample details Pages: 2 Words: 734 Downloads: 8 Date added: 2017/09/12 Category Advertising Essay Did you like this example? Modern Family Nowadays, it seems that the traditional family structure is disappearing and the modern family is replacing it. The family used to be formed by the grandparents, the parents, their brothers and sisters and their kids, living together in the same house, but now the nuclear family formed by the father, the mother and their children, live in a single house without the rest of the family (â€Å"Nuclear Family†). I believe that some of the advantages of living in a modern family are: educational freedom, independence of each family member and the free choice in selecting marriage partners. In a modern family, both men and women could have more freedom to choose their educational career. For example, after graduating from high school, they can decide to continue their education or not. Some can choose to go to a University in the United States and live on campus, while others can choose to study abroad. Whichever decision they make, the parents would be supportive. On the contrary, in the past, parents could stop their sons from going to school and would force them to work, for example, in the reading â€Å"Traditional vs. Modern Family,† Wan L. Don’t waste time! Our writers will create an original "Advantages of Living in a Modern Family" essay for you Create order Lam explains how her grandfather stopped her father from going to high school and forced him to work in ivory sculpture (168). In the past, parents could also make their children to go into a career, without caring if they liked it or not, and they could even stop them from studying abroad. Another advantage of living in a modern family is that each member is very independent, able to work and provide for themselves. Both parents share the expenses, provide for the family, and also shares responsibilities, such as doing chores at home and taking care of the children. The older children also can work and help parents with their own expenses. In the past, children were very dependent on their parents and were always at home with the mother taking care of them, while the father was at work and was the only financial provider. On the contrary, nowadays, as Papa Aly Naw states in the essay â€Å"Traditional Family and Modern Society in Africa,† both mother and father have to go outside to work and children are â€Å"left to themselves and without supervision,† (173) having now more freedom, learning how to behave and control themselves and taking their own decisions. This writer also says that because of the mother is not home during the day, children â€Å"spend much of their time deciding for themselves,† (Ndaw 173), letting them grow up, become more independent and having the opportunity to develop their own interest in life. Another advantage of living in a modern family is that there is more freedom to choose who we would marry. It allows today’s couples to marry by their own will and not because of interest. This also makes their relationship more caring and warmer, and if they have any children, it would be because of love. On the contrary, in the past, parents would force their kids to marry for interest, especially to someone powerful and rich, regardless if they liked them or not. But now, marriages are different, most of people can choose whoever they want to marry, for example my older sister chose freely her partner and got married because of love, and my parents supported her decision. Although I prefer living in a modern family than living in a traditional one, sometimes I feel that my family needs to recover some values from the traditional family structure, specially the communication between members. I think that my family does not spend enough time together, and we need to learn how to find time to share experiences, and do it without affecting our busy schedules. However, I still believe that is very important to have a good education, be independent and have the freedom to make our own decisions, we also need to keep more in touch with our family and not forget about some traditional family values. Work Cited Lam, Wan L. â€Å"Traditional vs. Modern Family† In Our Own Words: Student Writers at Work. Ed. Rebecca Mlynarczyk and Steven B. Haber. New York: Cambridge University Press, 2005. 168-169. Ndaw, Papa Aly. â€Å"Traditional Family and Modern Society in Africa† In Our Own Words: Student Writers at Work. Ed. Rebecca Mlynarczyk and Steven B. Haber. New York: Cambridge University Press, 2005. 171-173. â€Å"Nuclear Family. † Wikipedia. 2010. 25 April 2010 .

Analysis Of George Bergeron s The Novel - 948 Words

Charlie Kaufman’s upcoming adaptation Harrison Bergeron takes a different approach to the original short story. In the Vonnegut’s story the year is 2081 and the world is finally equal or at least considered to be that way. Everyone wears handicaps to suppress whatever can give them an advantage, such as headpieces that stop a person from using their brain, weights to diminish strength, and masks to hide beauty. The short story looks at the lives of Hazel and George Bergeron living during this new era. They have a son named Harrison, but he was taken away before the events of the story. Largely, Vonnegut’s story presents itself as a satire to communism; however Kaufman creates a darker much different perspective. During an early screening of Kaufman’s adaptation the viewer only gets a glimpse of the beginning of the film. Kaufman begins the narrative using the same first line of the short story, â€Å"the year was 2081 and the world was finally equal† (Vonnegut 7). Yet, there is a noticeable dramatic difference, the narration is told through George’s perspective. The choice is interesting because upon learning this fact the narration becomes bias. George’s narration seems bitter and clearly the system he lives in is not one that he supports. Still, the perspective is interesting because there is a lot of static during the narrated moments, presumably from George’s handicap. A smart choice as it allows the reader to understand what the handicap is like through George’s eyes. AtShow MoreRelatedThemes Of `` The Lottery `` By Shirley Jackson And The Ones Who Walk Away From 1861-18651553 Words   |  7 PagesHelp I have chosen to examine the theme of attempted but failed equality in my final paper. The theme of equality is present throughout many of the dystopian short stories, novels, poems and films we have studied in class. The three stories I feel this theme is most present in are â€Å"The Lottery† by Shirley Jackson, â€Å"Harrison Bergeron† by Kurt Vonnegut and â€Å"The Ones Who Walk Away From Omelas† by Ursula Le Guin. In these stories society tries to make everything orderly and just. Their methods to promote

Management Model of Port Free Essays

Model84 MODULE 3 Strengths and Weaknesses of Port Management Models Public Service Port Strength: †¢ Superstructure development and cargo handling operations are the responsibility of the same organization (unity of command). Weaknesses: †¢ There is no role or only a limited role for the private sector in cargo handling operations. †¢ There is less problem solving capability and flexibility in case of labour problems, since the port administration also is the major employer of port labour. We will write a custom essay sample on Management Model of Port or any similar topic only for you Order Now †¢ There is lack of internal competition, leading to inefficiency. †¢ Wasteful use of resources and underinvestment s a result of government interference and dependence on government budget. †¢ Operations are not user or market oriented. †¢ Lack of innovation. †¢ No or limited access to public funds for basic infrastructure. Tool Port Strength: †¢ Investments in port infrastructure and equipment (particularly ship/shore equipment) are decided and provided by the public sector, thus avoiding duplication of facilities. Weaknesses: †¢ The port administration and private enterprise jointly share the cargo handling services (split operation), leading to conflicting situations. Private operators do not own major equipment, therefore they tend to function as labour pools and do not develop into firms with strong balance sheets. This causes instability and limits future expansion of their companies. †¢ Risk of underinvestment. †¢ Lack of innovati on. Landlord Port Strengths: †¢ A single entity (the private sector) executes cargo handling operations and owns and operates cargo handling equipment. The terminal operators are more loyal to the port and more likely to make needed investments as a consequence of their long-term contracts. Private terminal handling companies generally are better able to cope with market requirements. Weakness: †¢ Risk of overcapacity as a result of pressure from various private operators. †¢ Risk of misjudging the proper timing of capacity additions. Fully Privatized Port Strengths: †¢ Maximum flexibility with respect to investments and port operations. †¢ No direct government interference. †¢ Ownership of port land enables market-oriented port development and tariff policies. †¢ In case of redevelopment, private operator probably realizes a high price for the sale of port land. The often strategic location of port land may enable the private operator to broaden i ts scope of activities. Weaknesses: †¢ Government may need to create a port regulator to control monopolistic behavior. †¢ The government (national, regional, or local) loses its ability to execute a long-term economic development policy with respect to the port business. †¢ In case the necessity arises to redevelop the port area, government has to spend considerable amounts of money to buy back the port land. †¢ There is a serious risk of speculation with port land by private owners. Source: A. Baird and P. Kent (2001). How to cite Management Model of Port, Papers

Michael Porter Operations Strategy At 7 Days Inn free essay sample

Days Inn Case Analysis Questions 1. Based on Michel Porter’s views on operations strategy, please analyze how 7 Days Inn obtains competitive advantages by determining the portfolio of services through the vertical cutting approach. The traditional situation in hotel industry is that, the more you pay, the higher quality you get. But actually, most of the businessman just needs a comfortable bed and a hot water in bath. The vertical cutting approaches make this available and the price is lower than the traditional hotel. With this strategy, 7 Days Inn obtains a great competitive advantages against its competitors and earn the opportunity to the following fast expend. 2. â€Å"Management first, franchise later â€Å"has been the expansion strategy frequently used by international chain enterprises. However 7 Days Inn creatively come up the â€Å"franchising with management â€Å"in 2008. Please analyze the network economic effect of chain, and the characteristics and appropriate conditions of leased and operated hotel ,managed hotel and traditional franchised hotel. We will write a custom essay sample on Michael Porter: Operations Strategy At 7 Days Inn or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The network economic effect of chain benefit 7 Days from 3 angles. Firstly, it reduce the cost of purchase and management. Secondary, it helps to occupy and maximize the market share. Last, it is a good approach to promote the 7 Days brand by open more and more branch hotels. Lease is a more flexible way to run the business, and it will use less cash flow and get more net income. But the franchising with management approach is a more flexible way for their expend. In this way, they use the investor’s investment and keep the control at the same time. It is a better way comparing with the traditional franchised hotel. 3. 7 Day Inn implements operations dept. anagement ,matrix management, and shepherd management sequentially to improve the efficiency and effectiveness of chain management. Referring to Amit and Zott(2012),please discuss how an enterprise constantly makes business model innovation ,how to turned business innovation into enterprise values and how to derive, sustain and enforce the capability of innovation. As the company become big ger, some problems are inevasible. The supervisor of company should make some change to deal with these problems. Sometime, they need an innovation of their business model. To turn business innovation into enterprise value, the supervisor should take all the changing situation into account. In this way, you will find one or two key factors for you to improve and abandon the others. In the 7 days inn case, the supervisor will focus on the encouragement, so the shepherd management strategy born. 4. Please analyze the psychological impact of shepherd management of on the hotel managers. Then, please identify the possible reasons why such a number of hotel managers resign. What do you think Lin Yuezhou should do to solve the resignation problems Most of the managers will treat it as their own business and try their best to run the hotel. In the way, the talent managers can show their ability, and benefit company at the same time. The possible reasons for the managers’ resign are: a)They frustrate with the conditions they face, either because of their ability or the limit resource. b)They earn enough money and experience, and they think they can run their own hotel. c)They get a better offer form the competitors. Mr Lin should put more focus on this problem because it is a drain of talent person. Lin should find the main reason of their resignation and do the relatively disposal. 5. What do you think of shepherd management? As 7 Days Inn come into the thousands hotels era, do you believe that the bonus of shepherd management has been used up? How to solve the problem of management inefficiency? Where should the operations strategy of 7 Days Inn head? The shepherd management benefit 7 days in the relatively small scale. But when the branch hotel number become bigger, the shepherd management strategy will do harm to the management team for it increase the difficulty of control. I agree that the bonus of shepherd management has been used up when 7 Days Inn come into the thousands hotels. As the hotel numbers become bigger, the 7 days inn’s management team is losing control of their branch hotel because they give to much power to the managers. They can’t easily valuation the performance of each hotel. To solve the problem of management inefficiency, I suggest 7 days inn to setup an command sub-system in their internal system. Since 7 days inn’s internal system is powerful, adding a sub-system is easy and most of the manager will use this system to get news form management team.

Media Brief Essays

Media Brief Essays Media Brief Essay Media Brief Essay I have been set the task to advertise and promote a fictional film through a trailer or poster. I have chosen to produce a poster, as I believe it is less time consuming and my work would be more flexible as I already have a digital camera at work.My advertising will consist of a teaser poster and a main poster. I will advertise my movie in Newspapers such as the Sun to attract my primary target audience, which according to my research are teenagers between the ages of 15-18.To attract people from an older generation, who are my secondary target audience, I will advertise in newspapers such as The Guardian and The Times which due to my research is read by people aged between 20-45 and above.The movie will have a certificate of 15 as the features in the movie consist of a violent action and an overdose of blood, due to its action/thriller genre thus is inappropriate for children under the age of 15.I also produced a survey as part of my market research, which helps me to focus on my t arget audience and meet their requirements. As my research indicated teenagers enjoy horror and action genres above any other and that is why I kept to that genre.I will use a brand image as a technique to sell my product, as I will not just be selling Disillusioned Minds but it will help to sell a set of values. So my aim is to make my movie a brand image which people will be able to relate to especially teenagers at this very delicate time when they pick everything up as my movie has a deeper level which could relate to many teenagers.I also have to think very hard when creating a title for my movie as I want to intrigue and keep the audience interested though not make it predictable such movies as Scream.The title of the movie can be a vital point in attracting people. In my title I will try to hold some intrigue and make the audience think, as my survey revealed that viewers like to be challenged and get bored quickly with predictable movies.Word of mouth advertising will also h elp in my advertising because it can be more effective than other resources of advertising. This is because the audience is more likely to take into account the views of their family and friends. Consumers will watch this movie; tell their friends about it and then this will hopefully influence others to go and watch it.My movie Disillusioned Minds is about a gang of youth in the suburbs of New York. It will portray their way of life and the pain and suffering they have to endure everyday of their lives. Then we fast foreword 20 years and see how their childhoods have affected the rest of their disillusioned lives. I feel many teenagers in particular can relate to this way of life and by watching this movie they can start thinking about improving their ways of life so they dont end up as homeless beggars but actually make something of themselves.My poster will be very different to most posters as I will portray my title in the poster thus see it from the teenagers point of view, and this will give us an idea of their lives and suffering.Firstly I have to decide the location to take my photos for two posters. I have chosen to take the pictures in the afternoon when the sun is setting so I can take a beautiful shot of the sky, which will be my main focal point of the poster. I will not use any lightning but just work with the original light.I will make a time plan which I have to strictly follow to complete my project on time. I have decided to take the photos when I go on a trip to a concert and will sleep outside in a tent, which will be the perfect time to see a sunset.After taking several photos I will pick two, which will be my teaser poster and my main poster. When I have chosen two I will use Photoshop 7 to personalise it and create my poster. Firstly I will do my teaser as it will set the ground for my main and I can get ideas for the main poster while creating the teaser.After completing my posters I will evaluate my work and see what I could have done differently to make my work better and suggest improvements I could have made to it.The research which I have carried out has helped me immensely in creating the poster I could to accommodate my target audience. In my research I found that the cast and title of the movie are vital points to attract people.

U.S. States Named After Kings and Queens

U.S. States Named After Kings and Queens Seven of the  U.S. states are named after sovereigns  - four are named for kings and three are named for queens. These include some of the oldest colonies and territories in what is now the United States and the royal names paid tribute to the rulers of either France and England. The list of states includes Georgia, Louisiana, Maryland, North Carolina, South Carolina, Virginia, and West Virginia. Can you guess which kings and queens inspired each name? The 'Carolinas' Have British Royalty Roots North and South Carolina have a long and complicated history. Two of the 13 original colonies, they began as a single colony  but were divided shortly after because it was too much land to govern. The name Carolina  is often attributed as an honor of King Charles I of England (1625-1649), yet that is not entirely true.   What is fact is that  Charles is Carolus in Latin and that inspired Carolina. However, the French explorer, Jean Ribault first called the region Carolina when he tried colonizing Florida in the 1560s. During that time, he established an outpost known as Charlesfort in what is now South Carolina. The French King at the time? Charles IX who was crowned in 1560. When the British colonists established their settlements in the Carolinas, it was shortly after the 1649  execution of  King Charles I of England and they retained the name in his honor. When his son took over the crown in 1661, the colonies were also an honor to his rule. In a way, the Carolinas pay tribute to all three King Charles. 'Georgia' Was Inspired by a British King Georgia was one of the original 13 colonies that became the United States. It was the last colony established and it became official in 1732, just five years after King George II was crowned King of England. The name  Georgia  was clearly inspired by the new king. The suffix -ia  was used often by the colonizing nations when naming new lands in honor of important people. King George II did not live long enough to see his namesake become a state. He died in 1760 and was succeeded by his grandson, King George III, who reigned during the American Revolutionary War. 'Louisiana' Has French Origins In 1671, French explorers claimed a large portion of central North America for France. They named the area in honor of King Louis XIV, who reigned from 1643 until his death in 1715. The name  Louisiana  begins with a clear reference to the king. The suffix  -iana  is often used to refer to a collection of objects in regards to the collector. Therefore, we can loosely associate  Louisiana  as a collection of lands owned by King Louis XIV. This territory became known as the Louisiana Territory and was purchased by Thomas Jefferson in 1803. In total, the Louisiana Purchase was for 828,000 square miles between the Mississippi River and the  Rocky Mountains. The state of Louisiana formed the southern border and became a state in 1812. 'Maryland' Was Named After a British Queen Maryland also has an association with King Charles I yet, in this case, it was named for his wife.   George Calvert was granted a charter in 1632 for a region east of the Potomac. The first settlement was St. Marys and the territory was named Maryland. All of this was in honor of Henrietta Maria, queen consort of Charles I of England and daughter of King Henry IV of France. The 'Virginias' Were Named for a Virgin Queen Virginia (and subsequently West Virginia) was settled by Sir Walter Raleigh in 1584. He named this new land after the English monarch of the time, Queen Elizabeth I. But how did he get Virginia  out of Elizabeth? Elizabeth I was crowned in 1559 and died in 1603. During her 44 years as queen, she  never married and she earned the nickname of the Virgin Queen. That is how the Virginias got their name, but whether the monarch was true in her virginity is a matter of much debate and speculation.

Routine Vaginal Examination in Labour Essay Example | Topics and Well Written Essays - 3000 words

Routine Vaginal Examination in Labour - Essay Example Vaginal exams have become routine during pregnancy in most parts of the United States. Interpreting labour progress is complex and requires experience, knowledge, and judgment, which are aided by continuity of care from a midwife to the pregnant woman (Dixon & Foureur, 2010). In this essay we will be focusing on the vaginal examination in labour. It has been observed that vaginal examinations in labour are used as a procedure through which the healthcare professionals demonstrate the progress of labour and the condition of labouring women. Vaginal examination helps and guides the doctors and midwives to estimate the time left in labour. The care and importance that a woman experiences during her pregnancy always has a great influence on her (Beech & Phipps, 2004). The regular examination of vagina to evaluate the progress of labour is one such care. The woman through this examination can assess the length, strength, position, and intensity required to take it to the end. Vaginal exam ination is not just a routine practice; rather it is undertaken to get variety of information for the well being of a mother and her child. The information that the healthcare professionals get from it are the fetal presentation, information on cervical effacement, consistency and dilatation of cervix, head movement of the fetal, and position of the nuchal cord. The doctors and midwives get to know what is happening to the patient and her labour with regard to the intensity of contraction (Thorpe & Anderson, 2006). They can identify the length of cervix dilatation and the time remaining for the labour. Vaginal examinations remain the most traditional and acknowledged method of measuring progress in... This report stresses that the resistance from the leaders and the key people is logical while implementing the change. Resistance is also made from the individuals and groups in terms of emotions, and social ties, etc. The resistance that is valuable for leadership and organization in terms of rules, and structure of change is fairly reasonable. The building relationship of trust between supervisor and those who are working with them is also necessary. The midwives cannot adopt a change until they have seen the supervisor practicing it. For this purpose, the supervisors and leaders have to provide them with support and guidance. This paper makes a conclusion that the midwives’ practice and role is accounted as the most major during this process, even more vital than a doctor. It all depends on midwives whether they feel the need for a vaginal examination or not. Mostly, they are so experienced that they can anticipate about the progress of labour through the breathing and condition of a patient. Vaginal examination is considered to be an essential clinical assessment tool through which the progress of labour is determined. Before introducing a change, the supervisors and the key people have to make plans for its implementation and a strategy through which the midwives can easily adopt the change. For this the supervisors have to prepare themselves for the meetings, research the ways through which they can convince the midwives, and prioritize the actions. Bringing a change is not easy, and to implement a change, the change has to be valid and have proper consents.

Hispanic American Diversity Essay Example | Topics and Well Written Essays - 1250 words - 1

Hispanic American Diversity - Essay Example People of Mexican origin are Mexicans either for the reason they are born in Mexico or of Mexican heritage. "The majority of Mexican Americans live in urban areas which comprise the three agricultural migrant streams that flow from the south to the north across the country, often twice annually. Historically, Mexican Americans have been both an urban and rural population. Since the 1600s, Mexicans were the first Americans to establish homesteads in the territories that became Arizona, California, Colorado, New Mexico, and Texas. Since before the turn of the century, Mexican Americans literally built the great southwestern cities of Los Angeles, San Diego, Tucson, Albuquerque, Dallas, and San Antonio" (2006b) Mexican culture is influenced by folk art, which exhibits in major American museums, and "the great Mexican muralists like Rivera, Siquieros, and Orozco were invited to paint frescoes on the walls of American institutional sites such as universities and even within such edifices of capitalism as Rockefeller Center in New York" (Limon, 1998, p. 26) Local Mexican cultural life involves the participation of ranches, they used to gather for parties and seasonal balls and dutifully attend Sunday gatherings. With respect to linguistics, "Mexican America... Others, speaking perfect English, have completely forsaken the tongue of their ancestors". (Gonzalez, 1969, p. 16) A few, usually among the more educated intellectual class, have made a point of learning to speak both English and Spanish well, but they are, very rare. It has been found that the majority of the members of this population still learn English as a second language, however Spanish-American leaders recognize that in order for individuals to raise their socioeconomic level they must speak English well. Puerto Ricans The cultural heritage of Puerto Rico is among the richest in the world. Traditionally, the Puerto Rican people speak Spanish; it is their language of loyalty, romance, passion, patriotism, business, negotiation, and defiance-it is their cultural language. Their ancestors inherited this language from the Spaniards through conquest, and yet it is not the language that the Spaniards spoke when Puerto Rico was under Spanish colonial rule, and it is not the Spanish that Spaniards speak today. In addition, for those who are fully bilingual in Spanish and English, a linguistic phenomenon called "Spanglish" has arisen. The Spanish conquest of Puerto Rico, and the rest of Latin America, for the most part guaranteed that the people would become Roman Catholic. Under colonial rule, it was forbidden to practice any religion but Catholicism. "In Puerto Rico there seems to be a combination of the practices of Santeria and Spiritism, and there are times when the people themselves are not certain o f the origin of a particular custom; they practice it because their ancestors did, not because they are active followers of Santeria or Spiritism". (Perez, 2000, p. 17) Politically, "Puerto Ricans have always received lower levels of Federal

Censorship in Schools Essay example -- Censorship Censoring Literature

Censorship in Schools There has recently been a renewed interest and passion in the issue of censorship. In the realm of the censorship of books in schools alone, several hundred cases have surfaced each year for nearly the past decade. Controversies over which books to include in the high school English curriculum present a clash of values between teachers, school systems, and parents over what is appropriate for and meaningful to students. It is important to strike a balance between English that is meaningful to students by relating to their lives and representing diversity and satisfying worries about the appropriateness of what is read. This burden often falls on teachers. The purpose of this research paper is to discuss censorship in schools and to argue that the censorship of books in the high school English curriculum is limiting and takes away literature that is meaningful to students. How a Book is Censored Brinkley describes a few actions that can lead to the censoring of a book in a school or school system: An expression of concern is simply a question about the material with overtones of disapproval; an oral complaint is an oral challenge to the contents of a work; a written complaint is a formal written challenge to the school about the contents of a work; and a public attack is a public statement challenging the contents of a work that is made outside of the school, usually to the media to gain support for further action (1999). Brinkley also points out an important difference between selection and censorship: Selection is the act of carefully choosing works for an English course that will be age-appropriate, meaningful, and fulfill objectives, while censorship is the act of excluding works that some con... ...nts out that censors often pick out very short passages of a work without taking into account its context in the entire scheme of the novel. Shen, F. (2002 September 24). Off the shelf; Who should decide what books you read? The Washington Post, pp.2. Retrieved December 2, 2002 from Lexis-Nexis/Academic database. This article addresses some of the reasons that censors attempt to remove books from the curriculum: Many censors feel that works are not age appropriate for students. Staff, Wire Reports. (2002 October 3). Book banning spans the globe. The Houston Chronicle, pp.C14. Retrieved December 2, 2002 from Lexis-Nexis/Academic database. This article emphasizes the point that censors go too far when they attempt to not only ban a book for their own children but want to remove it altogether from a school library, so that other students cannot read it.

Examine sociological explanations Essay

There seems to be a direct link to what goes on in schools and what takes place at work. The functionalist approach to education and economy is that through socialisation education helps maintain society by introducing young people into values and beliefs such as achievement. They argue that education teaches what is needed within the world of work like numeracy and literacy skills or specific skills for particular jobs. The education system allocates people to the most appropriate jobs, which suits their abilities using examination results. Through the eyes of the functionalists this is seen to be fair because there is an equal opportunity for everyone, everyone has the chance to succeed in society on the basis of their ability. If they work hard and try hard at school then they will succeed and climb the social ladder obtaining a higher social status. They see education as turning pupils into model citizens that the most able pupils will succeed and obtain the most important jobs. Durkheim stated that education performs the function of making individuals feel they are members of a social group. This can be done through lessons such as history. He believes that school teaches pupils how to co-operate and work with others. The subjects that are taught in schools are related to skills that are required for work. The education system sifts and sorts the people according to their ability and that those who want to achieve can do so despite social class or background. Parsons thinks that the school is the first place where they are taught universal values and rules. School helps introduce a consensus; this is where everyone agrees on the same basic values. Schools challenge pupil’s abilities and their talents so that they can be issued into specific jobs. Davis and Moore explained that some people have greater talents than others and to ensure that society functions efficiently the most able individuals are allocated the most efficient jobs. The education system is responsible for this, targeting the people who are most able then training them for important jobs. However, some people would argue that this is far too optimistic. This idea of meritocracy is untrue does not exists. There are certain barriers that get in the way the main one being social class. An example of this is careers such as medicine and law where certain firms will not accept you if you have been to a university that was previously a polytechnic college. There is nothing wrong with these universities but certain people and groups see them as lower class and therefore less likely to employ them. This is a barrier that gets in the way. There is a lack of evidence that schools teach work specific skills, an example of this is how often does a job require you to know quotes from Shakespeare, some subjects have a limited usefulness to the world of work. The principal of having a general consensus in school is not always the case; different social groups have different sets of values. Marxists disagree with this approach stating that its main function is to maintain, legitimate and reproduce, generation after generation of inequalities transmitted through common values and beliefs. Failure and inequality is encouraged within working class people, this is taught in schools. What goes on in school is related to the world of work, the pupils are like the workers and the teachers are like the bosses. Marxists explanation of education is that it does entirely depend on intellectual ability only the pupils who conform will rise above the rest. Schools reproduce the appropriate work force with the correct attitudes for factory work. They argue that it turns working class kids into conformist’s workers. Marxists argue that a hidden curriculum lies within the education system that filters out working class children into working class jobs it is a passive process that gets them used to this idea of inequality and hierarchy. It makes them accept it and not challenge it this is the correspondence principal. Bowles and Gintis argue that what goes on in schools is directly related to the world of work. The organisation of school to that of work is very identical, separate school lessons mirroring separate work place tasks. The examination results and payment are the enjoyment of working and learning. Educational success and promotion at work is based on work. Again what was just said isn’t always the case. Bowles and Gintis never actual got any research evidence to support their claims. Most jobs now demand people with flair, ambition and people with charisma not mindless idiots as Marxist stated. Not all schools respond in exactly the same way and not all pupils respond in exactly the same way as Bowles and Gintis suggested. Not all children are passive products of the education system it might motivate some children with the thought of ending up in a factory. Paul Willis conducted his survey in 1977 and provides internationalist approach to understand the meanings pupils. Willis identifies pro-school and anti-school subcultures. The anti school subcultures where nicked named â€Å"the lads† ands the pro-school subcultures were called the earoles. Willis was a neo-Marxist who stated that â€Å"the lads† developed strategies to cope with the boredom of school and basic routine that they would eventually end up in at work. The lads chose to and accepted themselves as failures and didn’t see the point in trying so just gave up. It was not passive as Marxists first thought. Even this type of attitude created the right workforce, they were uncritical and just got on with it. Paul Willis focuses on actual working at the school. One criticism of Paul Willis work is that either the student rebelled against the system or they conformed they were never really in between and this didn’t really make much sense. It was unrealistic not many people were 100% in a category they were in between and this didn’t show up in Willis results. Vocational Education was introduced because when students left school and went to work they didn’t really possess the appropriate skills for work or the correct attitude. Vocational education changed this and improved their working attitudes with ideas such as work experience. As part of Curriculum 2000 key skills were introduced, this was asked for by a lot of employers and it gave students a basis insight into how to use a computer. A number of other schemes were introduced for those post 16 student s who didn’t want to stay on at school, the government would pay half their wages and the company that employed them would pay the other half. This was great for the company because they were getting labour for half the price and once they had got to 19 they would sack them and employ another 16 year old. The schemes led to low paid and low skilled part time employment. The main aim for the government to set this scheme up was so that when it came to Election Day it meant that the number of people who where unemployed was low. There was first an assumption that unemployment was caused by a lack of skills amongst young people. In actual fact it could be to do with lack of jobs. Cohen stated that this attitude and discipline training made the post 16 people ready to except low paid jobs. In conclusion there is no one simple explanation about the relationship between school and economy. All of the information featured is theories and beliefs based on different perspectives. Up to a certain point all of the theories are true and probable in certain situation. No one can speak for the whole of society what happens in one group might be completely different to another. I would however be incline to put my trust in to a lot of what Paul Willis says partly because of the way he carried out his study, it was very in-depth.

1984, by George Orwell An Analysis of a Totalitarian Society

Totalitarianism: Of, relating to, being, or imposing a form of government in which the political authority exercises absolute and centralized control over all aspects of life, the individual is subordinated to the state, and opposing political and cultural expression is suppressed, (dictionary.com). Essentially, totalitarianism is a type of government in which the person or people in power seek to maintain absolute control over every person under their authority, with virtually all importance eliminated from the concept of an individual. The term was characterized by Hannah Arendt, the German-American political theorist who wrote The Origins of Totalitarianism, inspired by Hitler and Stalin of the just-finished World War II and†¦show more content†¦Doublethink is a method of reality control; the Party s ultimate goal in all their actions. As Orwell describes it, Doublethink means the power of holding two contradictory beliefs in one s mind simultaneously, and accepting both of them, (176). It is the principle on which Ingsoc (the society of 1984) is founded. Ingsoc s basic tenets are as follows: War is Peace, Freedom is Slavery, and Ignorance is Strength. It is possible to deliberately speak a lie while firmly believing in what one says- through doublethink. One s memory can be rearranged and memory altered- through doublethink. Though to our unenlightened minds these terms may seem to be contradictory, the process of doublethink eliminates all confusion. Clearly, these statements are far from oxymorons; rather, they are absolute truth. Doublethink allows for all of the society s actions that would otherwise seem to be ridiculous; once again, the Party s ultimate power is revealed. The Party s absolute control is maintained through various methods, one such being the infliction of threats and pain. Every member of the society knows that once a thoughtcrime is committed, that criminal is taken by the Thought Police. When Winston is arrested, he is able to experience firsthand the punishment constructed by the Party. He is taken to the Ministry of Love- an instance of Newspeak s use, the meaning of love isShow MoreRelatedThe Party’s Attitude Toward Love and Sexuality1574 Words   |  7 PagesThe Party’s attitude toward love and sexuality 1984 is a novel written by George Orwell, the main theme of the novel is about how totalitarian society can control every aspect of a person thought, sexuality and action. Totalitarianism can be define as a repressive one-party that has total control over people thoughts and actions. In 1984, people are being control totally by the Party through device such as the telescreen. People are stripped away from their freedom to do things that they want.Read More1984 Argument1249 Words   |  5 PagesGeorge Orwell’s book 1984 is a very interesting novel. The novel is set up in Airstrip One. In George Orwell’s book 1984 it has many situations. One of the many situations are that some people refer society as â€Å"Orwellian.† What does Orwellian mean? Orwellian means, of or related to the works of George Orwell ( especially his picture of his future totalitarian state.) People believe that Orwell is realistic and say his work part of our society now. George Orwell was a writer in the twentieth centuryRead MoreAnalysis Of 1984 By George Orwell954 Words   |  4 PagesSophie Moore Mrs. N. Finley E209R3 – 1984 literary analysis 27 January 2015 Symbolism throughout 1984 The novel 1984 is a futuristic totalitarian society where everyone is kept under close surveillance and is forced to follow all rules and laws of the state. The novel 1984 was written by George Orwell and published in 1950. The main characters were Big Brother, Winston Smith, Julia, O’Brien, Syme and Emmanuel Goldstein. Winston Smith is a low man on the totem pole when it came to the ruling PartyRead MoreGeorge Orwell s Brave New World1601 Words   |  7 PagesThroughout time numerous individuals have attempted to predict what the future holds for our society. If one was to narrow their focus on the past century they would see the works and predictions of Aldous Huxley and George Orwell. Both Huxley and Orwell, as one could infer, composed novels that describe future societies and their inner workings. Aldous Huxley, author of Brave New World, where members of society originate from a lab and who’s lives are pre-determined by the controllers. The controllersRead MoreAn alysis Of George Orwell s The Return Of Mr. Charrington Shop 1258 Words   |  6 PagesBy dissecting the passage carefully, it is clear that Orwell possesses the required knowledge to conceive a piece of literature that consistently uses language structures to create a fluid story. In the passage (93-100), Winston returns to the shop that he had purchased the journal from. He converses with the owner, Mr. Charrington, and views several antiques and the room that is for rent. In Winston’s return to Mr. Charrington shop, imagery and diction is used to masterfully establish the toneRead MoreLEGO movie analysis883 Words   |  4 Pagesï » ¿1984/LEGO Movie Analysis Themes are the fundamental and often universal ideas explored in literary work. It has been discovered that there is indeed a common theme surrounding both George Orwell’s novel 1984 and the LEGO movie. These pieces of literature serve to warn its readers/audience of the dangers of totalitarianism. Both the movie and the novel portray a â€Å"perfect† totalitarian society, where the government has complete and total power and control. When one looks beneath the surface ofRead MoreEnglish Year 11 Essay1148 Words   |  5 Pagesthe texts you have studied? In your response you should relate to your prescribed text (1984) and ONE related text. Power can be defined as many types ranging from physical, psychological, love, status or government. With power comes great responsibility. If power is not controlled, negative consequences could be developed. This is noticeable through the 2 texts that have been analysed, George Orwell 1984 and Disney Pixar Film WALL E. In both these texts, countless types of power can be extractedRead MoreA Brave New World vs. 1984991 Words   |  4 PagesA Brave New World vs. 1984 There are many similarities and differences between Aldous Huxleys A Brave New World and George Orwells 1984. With my analysis of both novels, I have come to the conclusion that they are not as alike as you would believe. A Brave New World is a novel about the struggle of John, ‘the savage, who rejects the society of the Brave New World when and discovers that he could never be truly happy there. 1984 is a novel about Winston, who finds forbidden loveRead MoreTotalitarianism Today s World : Totalitarianism Essay2017 Words   |  9 PagesTotalitarianism in Today’s World Progressives throughout history have idealized the emergence of a totalitarian government in the belief that it is the most efficient form of national progress. This ideal speculation is not foreign in academia. Discussing and dissecting the central concepts of totalitarianism helps people further understand the visible and invisible power structures that dominates a society. One of the oldest notions in the history of mankind is that some people are to give orders andRead MoreEssay on Analysis of George Orwells 19844218 Words   |  17 PagesAnalysis of George Orwells 1984 War Is Peace. Freedom Is Slavery. Ignorance Is Strength. The party slogan of Ingsoc illustrates the sense of contradiction which characterizes the novel 1984. That the book was taken by many as a condemnation of socialism would have troubled Orwell greatly, had he lived to see the aftermath of his work. 1984 was a warning against totalitarianism and state sponsored brutality driven by excess technology. Socialist idealism in 1984 had turned to a total loss of

A Historical and Anthropological Analysis of Cultural Food Free Essay Example, 2000 words

The ancient Romans also consumed boiled eggs. The Chinese, on the other hand, had their own method of consuming and preserving eggs by fermenting them. The Chinese were particularly fond of the pigeon eggs (Kiple and Ornelas 2000, p. This could help the egg to keep from rotting even after weeks. The discovery of egg as a nutritious and healthy food source developed its own innovations throughout time as it started first from being eaten raw to being boiled and then being eaten along with bread and cakes. The early Egyptians and Romans are said to have used egg in making bread and cakes due to their coagulating qualities that enable it to act as an excellent thickening agent (Tannahill 1988, p. Today, one may consume eggs as part of their daily meal but its history lies millions of years back. Eggs can be traced back since the start of humanity millions of years back, particularly when humans started settling as civilizations and societies. The domestication of foul birds and farming of chickens allowed humans to realize several uses of eggs as part of their diet, beyond its usual consumption as an egg itself. We will write a custom essay sample on A Historical and Anthropological Analysis of Cultural Food or any topic specifically for you Only $17.96 $11.86/pageorder now Its use in the preparation of other foods was also realized quite early, but it is probable that this was done so through trial and error. The Chinese cuisine has extensively used eggs in their culinary dishes. The Chinese society is probably one of the earliest among ancient civilizations that started to farm fowl birds. Hence, the use of egg in food was recognized quite early. Historians of food have suggested that China may be the first place which started the domestication of chickens and other birds, which explains the access to eggs and its use in the preparation of food. Among the various eggs, pigeon eggs were most frequently used for consumption in China. Even today, pigeon eggs are taken as a delicacy served as a poached egg with different kinds of soup, while they may also be eaten boiled. Perhaps the most famous method of Chinese preservation involves eggs, known as thousand-year eggs. These eggs are fermented so that they do not go off. Eggs that have been preserved using such a method are often eaten as it is or as the first course.

Character Analysis Of King Lear - 963 Words

A Child King At first glance, King Lear appears to be simply a selfish man who loses his wealth, his mind, and his life in that order. Sure, he learns a lesson, but it does not do much good because both he and his daughter, Cordelia, die before really making amends. In fact, most everyone dies before really getting anything good done. So why did Shakespeare bother writing this play? Well, Shakespeare was well known for having a deep understanding of mankind and portraying that understanding in a subtle, yet masterful, way. If one was to look deeper into the character of Lear they would find that his fatal flaw was not really selfishness, that was simply a symptom of his true issue. King Lear is not just about a man who dug his own grave†¦show more content†¦It is not until he is left out to the storm that he realizes how truly powerless he is. He screams to the sky and attempts to command nature ordering â€Å"Blow, winds, and crack your cheeks! rage! blow!† and †Å"all-shaking thunder, Smite flat the thick rotundity o the world! Crack natures moulds, an germens spill at once, That make ingrateful man! (3.1)† It is the equivalent of a toddler’s temper tantrum, and has about the same amount of effectiveness. However, this shows Lear just how ridiculous he truly is; for the first time readers see him begin to acknowledge others and, eventually, himself. He has finally realized that he is not some god-like ruler, he is a deeply flawed child who has caused all of his misery himself. Sadly, it is this sudden realization that marks his death. Lear’s death scene shows the greatest contrast between the child he was at the beginning of the play and the man he has become as he can finally see, in a sense. He finally recognises those around him, both literally and figuratively. He sees that Caius is actually Kent, but he also realizes that Kent has been thoroughly loyal to him despite Lear banishing him in rage. He sees that Goneril and Regan have never seen him as anything more than a means to gain wealth and, in turn, scarcely acknowledges their death. And, most importantly, he sees that Cordelia truly loved him and that she - in her love for him and constant loyalty - is not his lesser or even equal, but his better. HeShow MoreRelatedKing Lear Character Analysis1258 Words   |  6 Pagesrespect and honesty is expected. Yet to the demise of many of the characters this expected attitude is only portrayed through a few of them. When this attitude is not portrayed it is not looked upon as odd or out of character it is almost normalized. The king goes mad, Kent’s breaking of a stereotype, Gloucester is naà ¯ve nature, Edmunds superb manipulation, and the fool is the most knowledgeable of all. The first is the king. He goes mad, completely loses all sense of sanity. â€Å"Nature’s aboveRead MoreKing Lear Character Analysis796 Words   |  4 Pages In the play King Lear by william Shakespeare, Lear decides to give up his throne and retire because of his age. Lear decides to divide his kingdom between his three daughters because he has no heir to the throne. Before splitting the country up, Lear asks his daughters to tell him how much they love him and only then will the receive their part of the kingdom. His eldest daughters, Goneril and Regan, shower their father in insincere flattery trying to show their affection. In contrast his youngestRead MoreKing Lear Character Analysis714 Words   |  3 PagesIn Act III scene 7 of Shakespeare’s King Lear, Gloucester returns to his castle after secretly guiding Lear to safety. Gloucester hoped to avoid any confrontation by Cornwall and Regan, but his son Edmund, betrayed him and revealed the information. When Gloucester finds Regan and Cornwall, they accuse him of being a traitor. They a re both enraged that he has disobeyed their orders by helping Lear who was just kicked out during a terrible storm. After some interrogation by Regan, Gloucester justifiesRead MoreKing Lear Character Analysis1511 Words   |  7 PagesA character study written of a mortal man full of unpredictable mental illnesses and insanity can be as confusing as a thing to write as the thoughts within his very own mind. King Lear had a mind that could be compared to a light switch. His emotional states change from one extreme to the other with just that flip of the switch. Lear had a vast need for power and control; this combined with his temper and enormous selfishness created room for many mental outbursts. Best stated by Henry Hudson (1911)Read MoreKing Lear Character Analysis1222 Words   |  5 Pagesâ€Å"Obey thy father† (King Lear III-IV 75). What that means is, to honour your father.Edmund, who broke a sin by dethroning his father Gloucester and, as a result Edmund was slain by his brother Edgar. Next, King Lear was betrayed by his three daughters. During act I, scene IV, Lear said. â€Å"Degenerate bastard, I’ll not trouble thee. Yet have I left daughter.† (Lear I IV 242-243). This advises us that King Lear will not be bothering Goneril as Goneril is promptly an extraordinary character. Goneril breaksRead MoreKing Lear Character Analysis1196 Words   |  5 Pageswritten play, King Leir, published on May 15, 1594. In the play, the single father, King Leir, was betrayed by his two oldest daughters as he realizes that they do not love him. â€Å"He fled the land, and sailed to Gallia, there to seek some comfort of his youngest daughter Cordeilla, whom before he hated† (Holinshed: Chronicles). Out of all of his children, he favored his youngest Cordeilla due to her â€Å"motherly† personality of caring and love for him. Shakespeare’s version of King Lear is very similarRead MoreA Comparative Analysis of the Characters of King Lear and Hidetora526 Words   |  2 Pagesin human history dont just resurface in critical analysis but are also given new life when channeled through modern media. This is well-exemplified by legendary Japanese filmmaker Akira Kurosawas 1985 epic, Ran. The highly regarded and high-budgeted film, based on William Shakespeares 1606 play King Lear, demonstrates the power retained by the original play even when dramatically recontextualized. Indeed, in a comparative discussion of King Lear and Hidetora, his counterpart in the Kurosawa filmRead MoreEssay on Character Analysis of King Lear600 Words   |  3 PagesKing Lear, the protagonist of the play, is a truly tragic figure. He is driven by greed and arrogance and is known for his stubbornness and imperious temper, he often acts upon emotions and whims. He values appearances above reality. He wants to be treated as a king and to enjoy the title, but he doesn’t want to fulfill a king’s obligations of governing for the good of his subjects. Similarly, his test of his daughters demonstrates that he values a flattering public display of love over realRead MoreKing Lear and the Genre of Tragedy Essay960 Words   |  4 Pagesof the hero. Written between 1604 and 1606, ‘King Lear’ falls into the genre of tragedy, depicting the destruction and downfall of the main character (Abrams). The play centres on Lear, an aging king who, in his retirement, decides to divide his kingdom between his three daughters while retaining the title and privileges of being king. However, King Lear’s actions lead to the destruction of his family, tearing up his kingdom and creating a war. ‘King Lear’ is a tragedy as it follows the codes and conventionsRead MoreWilliam Shakespeare s Othello And Timon Of Athens1259 Words   |  6 Pages Of the many people to have critiqued King Lear, A.C. Bradley arguably does the most through job as seen in Lecture VII and VIII of his work Shakespearean Tragedy. In Lecture VII, Bradley begins by discussing the similarities King Lear has to Shakespeare’s other works including Othello and Timon of Athens (245-246). For instance, in Othello, Iago reminds of Edmund and Othello’s trickery reminds us of the deceitfulness of Gloucester. Additionally, the scene where Othello watched Iago and Cassio

Sales Management Plan Free Essays

The beverage product that will be developed in the market will be made from ginger. This product aims to help the customers avoid digestive problems, arthritis, and blood circulation. Aside from that, it will give the market a new taste of beverage that is definitely unique from ordinary juices that they can purchase from the supermarkets. We will write a custom essay sample on Sales Management Plan or any similar topic only for you Order Now The brand will be introduced to its target market as a bottled beverage with different variants to choose from. While many love the aromatic smell of ginger, there are still some who do not like its taste; therefore, the product will be produced with different flavors like what the prominent manufacturers had done to their tea products. General Market Analysis The target markets for this product are the young professionals, sports active individuals, and adults with the age of 35 years old and up. This segment was chosen because of their lifestyle and their need for a product with proper vitamins and benefits to keep away from diseases. Furthermore, this is the cluster of the society that is highly conscious about their health. Any person may drink the ginger product because of the health benefits that it may provide to the consumers; however, in order to make the promotion consistent and to easily gain a strong position in the marketplace, all the advertising campaigns and promotional tools for this product will be intended for the segment that is being targeted for this item (Beri, 2006). Industry Analysis. Unlike other consumer goods in the market, this product will have lesser direct competitors because only a few companies offering this type of good to the customers are currently trying to penetrate the market. However, the biggest challenge that the company needs to face upon market penetration is to have a competitive and persuasive approach that would make the target consumers buy the product. Today, Buderim Ginger is recognized as the leading manufacturer of ginger products (Buderim, 2002). Apparently, beverage products of this company will be the direct competitor of the ginger brand that will be introduced in the marketplace. Product Attributes Even though some people are already aware that ginger can be an alternative to other tea products, the product may appear totally new in the market. With the existence of prominent beverage products in the market, the company will highlight the following attributes in promoting the ginger product in the emerging market: ? With a unique combination of ginger and fruit flavors to choose from. ? Aromatic smell of ginger in liquid form. ? Contains vitamins and minerals to avoid diseases. ? For body resistance and health maintenance. Handy packaging for customer’s convenience. ? Different flavors and bottle sizes in affordable prices. Financial Analysis and Sales Forecast The budget allocation for ginger beverage will include marketing research, production, machinery and factory expenses, promotion, and distribution expenses. Prior to the release of the product, the company is expected to spend the 60% of the budget for the development of the marketing plan and t he mass production of ginger beverage, and the other 40% will be allotted for the advertisement and distribution of goods to the target market. On its first six months in the market, the company expects to generate a profit of at least 30% of the entire production budget. Sales Objectives Basically, the objective of the company before and after the production of goods in the market is to make the product salable in the market in order to gain profit; however, the product that is new in the market has a greater challenge than those that already exist in the store shelves. The sales objectives of the company are: To reach at least 30% of the expected profit in the first six months after the release of the product in the marketplace. ? To persuade at least three-fourths (?) of the entire target market to buy the product. Sales Personnel Needs The sales personnel will undergo trainings and seminars before finally selling the product. At the end of the training period, the sales team should have enough knowledge about the product that the company will offer to the customers. Ginger product could be new to the target consumers. Therefore, the sales personnel should possess the will and determination to persuade the consumers that the product that they are going to sell to the public possesses the exact attributes that they portray on the promotional tools. Sales Territory Design The product will be introduced and distributed to selected states in the United States. The limited production and pull strategy in terms of distribution will help the company to evade early decline stage. The states that have the highest population and percentage of target market will be the pioneering market for the ginger product. Sales Compensation Program The compensation of the sales team will depend on the quota set by the company. The company will set a quota for a sales team and give bonuses for every excess amount or work that the sales personnel will accomplish to promote and sell the product. Sales Personnel Qualifications The product that will be sold in the market may capture the attention of the market because of the idea that it is new in the market. However, this fact may also be the reason why the target customers may overlook the item. In this manner, the company needs to hire people who have enough knowledge and information about the product that is being sold in the market and capability to persuade the customers regardless of the uniqueness of the ginger product. Performance Measurement The number of sales done and percentage of the target market that the sales team has acquired will be the basis of performance of the sales personnel. The number of deal closed will be taken into consideration, and the profit that the company gained will be evaluated to measure the effectiveness of the sales strategies. How to cite Sales Management Plan, Papers

Pierre Trudeau Essay Example For Students

Pierre Trudeau Essay Pierre Trudeau, former Prime Minister of Canada, was once described asA French Canadian proud of his identity and culture, yet a biting criticof French-Canadian society, determined to destroy its mythology andillusions. He has also been identified as A staunch, upholder ofprovincial autonomy holding the justice portfolio in the federalgovernment. Such cumulative appraisal and observation made by past fellowbureaucrat provides high testimonial for the ex-Democratic Socialist. Thiscritique will establish and dispute the prime directives that Trudeau hadadvocated in his own book written during the years 1965 to 1967. Thecompilation of political essays featured in his book deal with the diversecomplexities of social, cultural and economical issues that werepredominant in Canadian politics during the mid 1960s. However, throughoutmy readings I was also able to discover the fundamental principles thatTrudeau would advocate in order to establish a strong and productiveinfluence in Canadian politics. Born in 1921, Trudeau entered the world in a bilingual/bicultural home located in the heart of Montreal, Quebec. His acceptance into theUniversity of Montreal would mark the beginning of his adventures into theCanadian political spectrum. Early in his life, Trudeau had become somewhatanti-clerical and possessed communist ideologies which were consideredradical at the time. Graduating from prestigious institutions such asHarvard and The School of Economics in England, Turdeau returned to Canadain 1949 and resumed his social science endeavors. At this time in Quebec,the province was experiencing tremendous cultural and political differenceswith the rest of the country. The Union Nationale had taken possession ofpolitical matters in Quebec and was steadily dismantling the socialistessence imposed on the province by the Federal government. The currentPrime Minister, Maurice Duplessis, found himself battling a religiousnationalist movement that corrupted the very fabric of poli tical stabilityin Quebec. The Duplessis faction maintained their conservative approachtowards political reform but failed to sway the majority of the populationinto alleviating with the demands of the Canadian government. The citizensof Quebec revered their clerical sector as holding utmost importancetowards preserving French cultural values and this did not correlate withthe Federal governments policies and ideals. Francophones were under theimpression that their own Federal government had set out to crush andassimilate what had remained of their illustrious heritage in order toaccommodate economic and political tranquility. Trudeau himself had decidedto join the nationalist uprising with his advocation of provincialautonomy. Ultimately, he and other skilled social scientists attempted tobring down the Duplessis party in 1949, but failed miserably in theirefforts. Duplessis buckled underneath the continuous pressure of Frenchpatriotism and was rewarded for his inept idleness by win ning his fourthconsecutive election in 1956. Although nothing of significance had beenaccomplished, Quebec has solidified its temporary presence in confederationat such a time. This prompted Trudeau to involve himself in provincialdiplomacy as he would engage in several media projects that would voice hisdispleasure and disapproval with the ongoing cultural predicament in Canada(this included a syndicated newspaper firm, live radio programs). If, inthe last analysis, we continually identify Catholicism with conservatismand patriotism with immobility, we will lose by default that which is inplay between all cultures. By literally encouraging a liberal, left- wing revolution in his province, Trudeau believed that Democracy must comebefore Ideology. Gradually, his disposition would attract many politiciansand advocates of Socialism, and thus it allowed him to radiate his ideologyonto the populace of Quebec. Trudeau makes it clear in his book that duringthe early years of the Duplessis government, he was a staunch admirer ofprovincial autonomy, but with the archaic sequence of events following theconflicts that arouse between Federal and Provincial matters in Quebec, hehad taken a stance on Federalism that involved security, economicprosperity and centralized authority. It wasnt until 1963 when the newlyappointed Premier of Quebec, Rene Levesque, warned that there must be a newCanada within five years or Quebec will quit confederation. It was notuntil 1965 that a man named Pierre Trudeau entered politics. It is at this point in his anthology that I was able to surmise theradical and unorthodox political convictions that the soon-to-be PrimeMinister would incorporate into Canada. His thesis is focused aroundpertinent issues which demanded attention at the time. After he elaborateson the importance of Federalism and how it is associated with Quebec, thereader begins to interpret the resolutions he offers and then finds himselfcomprehending the dilemma that French Ca nadians face in Canada. In the wakeof a constitutional referendum, such knowledge can be viewed as ironicallysignificant. A defender of civil rights and freedoms, Trudeau, even as ateenager, was adamantly opposed to supporting any political theory based onethnic tendencies; he makes this clear on an essay in the book entitled:Quebec and the Constitutional Problem. He was convinced that not only thedivided jurisdiction of a federal state helped protect the liberty of itscitizens but also that in fact the economic, social and cultural goods ofQuebec can best be achieved with a Canadian federal state. It seemed thatan archetypal Trudeau Federal infrastructure would be one where each levelof government would function on its own jurisdiction. In doing so, Trudeauwould voice his admiration for the Bill of Rights and how he wouldconcentrate on developing a Federal government for the individual. It wasnot until 1962 that Trudeau actually began defending Federalism for what itrepresented to the average labourer, but the fact that Quebec seemed toconvert provincial autonomy into an absolute forced him to reconsider hispolitical stance. Joining the struggling Liberal party in 1965, his onlycoinciding proposition with that of his party was the advocation of an openFederal system. Nonetheless, it marked the beginning of a political careerthat would take him to the heights of power in his dominion.My political action, or my theory insomuch as I can be said to haveone can be expressed very simply: create counter-weights. The measure ofa man can be traced to his ideological convictions, and in doing so, I haveonly started to realize the prominent role that Trudeau has played inCanadian politics. He was heralded as a radical, somewhat of a usurper anddefinitely a socialist mogul, but what was clear about Trudeau was hisrespect and admiration for liberties of the common man and how they werepreserved from the clutches of Federal policies. This respect would not bereplaced at any cost during his tenure and as he forecasted the ensuingconstitutional dilemma with a very impartial, non-partisan outlook, hewould primarily concentrate on two factors (economic and linguistic) whichoffered practical conclusions without chaotic implications. Trudeauenvisioned himself in power, speculating two choices he would offer toQuebec; full sovereignty or maximized integration into the Americancontinent. But what Trudeau avoided treading upon was the infringement ofstate policies on the individuals rights and freedoms. Many members of theFederal government believed that Trudeau did not speak on behalf of FrenchCanadians but that he substituted their cultural plight with his owntheories. This generated the following response: If the party does notagree with my opponents, it can repudiate me; if my constituents do not,they can elect someone else. Trudeau maintains that he dedicated hisanthology in order for others to understand the problems that FrenchCanadians faced in term s of cultural progress, and I am compelled toconclude that his involvement with the Federal regime may have saved thecountry for twenty yearsunfortunately, he was unable to complete theaffirmation of his ideology into the French Canadian scope and thus Canadatoday is contemplating the outcome of another constitutional referendum.His failure to absolve the constitution of any future repercussions withthe masses should not be viewed as a political error, but as an ideologicaltruth which he exhibited since 1965 (the addition of the notwithstandingclause).Trudeaus book covers an immense amount of historical and idealisticcontent. Published in 1965, it is fascinating to read and discover howintently and closely he would follow his ideologies as he would eventuallyascend to the position of Prime Minister. His reliability would bequestionable at the time (based on limited experience as a politician) butthe fact that he had submerged himself into a field which requiredinnovative and pragmat ic thought led me to believe that his Federaliststance would eventually be justified in Canadian history. With asuperlative writing style, his use of vocabulary and terminology aided thereader in understanding his convictions. Not even this reader expected sucha barrage of political jargon.Recent events in Canada have somewhat curtailed the ambience dealingwith this critique in respects to the opinions exhibited on behalf of theauthor and reviewer. Trudeau takes obvious pride in his ideologicalperspective of multicultural Canada, and in doing so one might expect apartisan, biased array of resolutions. This, however, is not the case. Thisbook leaves room for educational prowess without any noticeable weaknesses.Federalism and the French Canadians is an insightful, ideological anthologythat could be found especially useful to other politics students who wishto examine the importance of cultural and social values in a countrymissing a stable political doctrine (and perhaps a leader, no less). Art And Anatomy EssayHis failure to absolve the constitution of any future repercussions withthe masses should not be viewed as a political error, but as an ideologicaltruth which he exhibited since 1965 (the addition of the notwithstandingclause). Trudeaus book covers an immense amount of historical and idealisticcontent. Published in 1965, it is fascinating to read and discover howintently and closely he would follow his ideologies as he would eventuallyascend to the position of Prime Minister. His reliability would bequestionable at the time (based on limited experience as a politician) butthe fact that he had submerged himself into a field which requiredinnovative and pragmatic thought led me to believe that his Federaliststance would eventually be justified in Canadian history. With asuperlative writing style, his use of vocabulary and terminology aided thereader in understanding his convictions. Not even this reader expected sucha barrage of political jargon. Recent events in Canada have somewhat curtailed the ambience dealingwith this critique in respects to the opinions exhibited on behalf of theauthor and reviewer. Trudeau takes obvious pride in his ideologicalperspective of multicultural Canada, and in doing so one might expect apartisan, biased array of resolutions. This, however, is not the case. Thisbook leaves room for educational prowess without any noticeable weaknesses. Federalism and the French Canadians is an insightful, ideological anthologythat could be found especially useful to other politics students who wishto examine the importance of cultural and social values in a countrymissing a stable political doctrine (and perhaps a leader, no less).

The Crucible Essays (283 words) - Salem Witch Trials, The Crucible

The Crucible In The Crucible by Arthur Miller, some of the characters showed courage when the live's of their loved ones were at risk. One of the main character's in the play was John Proctor. He showed courage when his wife, Elizabeth was accused of being a witch. When John found out that it was Abigail Williams, John's mistress, who accused Elizabeth he said, ?Fear nothing. I'll find Ezekial Cheever. I'll tell him that it was all sport.?(p.61, Proctor). Being it was Abigail who had accused Elizabeth made it difficult for John. John and Elizabeth had a very heated argument about Abigail. She believed that Abigail was out to kill her. She said to John, ?Spoke or silent, a promise is surely made. And she may dote on it now - I am sure she does - and thinks to kill me, then to take my place.?(p.61, Elizabeth). John doesn't seem to think that Abigail would do such a terrible thing to Elizabeth. Elizabeth says, ?It is her dearest hope, John, I know it. There be a thousand names; why does she call mine? There be a certain danger in calling such a name - I am no Goody Good that leeps in ditches, nor Osburn, drunk and half-witted. She'd dare not call out such a farmer's wife but there be monstrous profit in it. She thinks to take my place, John.?(p.61, Elizabeth) Elizabeth also said, ?You'll tear it free - when you come to know that I will be your only wife, or no wife at all! She has an arrow in you yet, John Proctor, and you know it well!?(p.62, Elizabeth) Another issue that made it difficult for John to prove Elizabeth was innocent was that John did not attend church.

Computer Aided Software Tools (CASE)

Computer Aided Software Tools (CASE) Introduction In software development, Computer Aided Software Engineering tools (CASE tools) are indispensable as they cut down the cost and time of software development while at the same time improving their efficiency and quality. They also make it easy for information to be presented in a logical manner thus making communication easy. They are often used as supports for traditional methods and object-oriented methodologies.Advertising We will write a custom assessment sample on Computer Aided Software Tools (CASE) specifically for you for only $16.05 $11/page Learn More Many researches have focused on the use of CASE tools in the workplace. However, very few of them have compared the existing options of CASE tools. Therefore, this essay provides a comparison of two of the existing CASE tools based on parameters like repository, forward engineering features, reverse engineering features, and modelling tools. It also provides a suggestion of the better CASE tool. Comparison For the sake of comparison of the CASE tools, two tools, visual analyst and the IBM rational software, were selected. The comparison involved focusing on the repository techniques used, the forward and reverse engineering characteristics, as well as the modelling tools used. These are looked at in details leading to an appropriate conclusion on the preferred CASE tool. Repository Repository is necessarily a base of reverse engineering and the standard starting point for the same. It is also the main approach and preliminary point as well as a template in the modernisation of COBOL. Developers of any application need a repository to ease their work besides cutting cost to improve efficiency during the development and upgrading of IT systems. Another key function of repository is binding of the tools used in Visible Analyst (VA). Importation of information in the form of diagrams and objects into repository is a precursor of VA modelling tools, which store them befor e use. A repository therefore forms the foundation in the development of models besides acting as the obligatory initial point irrespective of the method used. The quality of a repository also has an overall effect on the success of the development. The use of the repository is common to both the visual analyst and IBM rational software with varying differences evident on the utilization of services (Roger, 2001, p.23). The use of repository in CASE tools is noteworthy because it facilitates information storage. The efficiency of a repository system in a CASE tool determines the success of the tool and hence the popularity among clients (O’Brien, 1995, p.34). The content of a repository includes data, process, models, and rules or constraints. The IBM rational software uses a secure repository to manage contents besides providing a centralized store of data on businesses and other related information. A viewer only gets read-only rights, as a case that contributes to the secu rity of the system and the information stored in it.Advertising Looking for assessment on computer science? Let's see if we can help you! Get your first paper with 15% OFF Learn More Organizations can upload employees’ information here, convey information to the organizational members, and post changes in policy and other reports such as goals and objectives (O’Brien, 1995, p.36). An online database that requires a server is necessary for the IBM repository to be effective with the possibility of many users accessing the service. For the visual Analyst, the same technique is applied with only a difference in the databases used. The cloud is the choice of technique used with information being stored in a centralized large server. The server is secured with passwords and other protective tools with the only available access being coded for administrators only (Roger, 2001, p.25). A series of supercomputers keep the server functioning with the date moving to-and-fro at a large speed. The visual analyst therefore provides a secure method of data storage for a cheaper cost compared to IBM rational software. Forward Engineering features As a definition, forward engineering is the science involved in the development of new software from the already existing ones or as a change to existing software. Forward engineering uses the existing information on repositories to develop systems with greater functionality, stability, efficiency, and according to user needs. There are advantages to the use of forward engineering as compared to starting from the scratch, as less time is spent. Developers depend on the already proven systems. Currently, it surprises to realise that every system developer considers the use of forward engineering as an efficient method of getting around system development. Forward engineering is also currently used to convert diagrams stored in repositories into codes to be executed in any platform as indicated by their type. Forward engineering does not use pre-existing codes in the development of new models, as it is the case with reverse engineering. It is therefore employed in the development of non-existent models. In information technology, forward engineering involves the formulation of skeleton codes from pre-existing models. In both IBM rational software and visual analyst CASE tools, forward engineering is a common feature, as it is to most or all the other existing tools. In IBM rational software, forward engineering consists of a systematic process. The model of the software is pertinent here. The components have to be identified first. The tasks involved are classes of software identification, checking the syntax, and class path. Code generation follows with a backup of the source suggested.Advertising We will write a custom assessment sample on Computer Aided Software Tools (CASE) specifically for you for only $16.05 $11/page Learn More The last step in volves viewing the generated source. Visual analyst CASE tool utilizes forward engineering in a simpler way compared to IBM rational software. The complex procedure like that followed in IBM is not followed here. The process ends up being simpler and faster. However, this compromises security and efficiency in the final product with low productivity. For small enterprises willing to use the CASE tools, visual analyst would offer a better alternative with similar objectives. In forward engineering, more codes are developed in visual analyst tools compared to IBM. The argument holds because visual analyst offers a better and more flexible environment for model manipulation. Therefore, it edges out IBM based on this consideration despite the lower performance rating. Reverse Engineering Compared to forward engineering, reverse engineering entails the development of models from pre-existing codes (Roger, 2001, p.27). Through manipulation of existing codes, a software developer can devel op new systems especially those that are currently not produced anymore to develop them. This entails a careful study of the existing codes, their manipulation, and use to develop the new models. This step is important in the vital software tools that are hard to reproduce. Different IT companies have different thoughts on the efficiency of reverse engineering in the development of newer models with some preferring to use forward engineering at the expense of reverse engineering. As the opposite of forward engineering, reverse engineering attempts to recreate models from codes that are pre-existing (Roger, 2001, p.27). The initial step involves meticulous scanning of the existing codes leading to the generation of new models. These are distinct from previous versions, as they carry a unique character that differentiates them from other versions. The existing requirements dictate the type of code that is used, and the more diverse the code, the greater the flexibility of the model. R everse engineering is critical in generating models for systems that have since run out of market, or are no longer produced since they are out-dated. It also finds the use in the analysis of existing software to establish designs and their specifications. Reverse engineering is well utilised in both tools as required in the competitive market. In IBM reverse engineering procedure, a derby database or a DB2 oracle database is used. The process guides the user in a series of steps with each step requiring a confirmation to proceed to the next. The first step involves the creation of an empty project referred to as ‘my application’.Advertising Looking for assessment on computer science? Let's see if we can help you! Get your first paper with 15% OFF Learn More The whole process of reverse engineering in IBM rational software involves about seventeen processes that are comprehensive and easy to follow. However, these require expertise and patience as they involve close follow-up. Visual Analyst CASE tool on the other hand â€Å"builds and reverses the engineer database schemas for Oracle and SQL† (O’Brien, 1995, p.39). The code is automatically generated with fewer steps involved. This means that it is less involving besides its delivery of greater results compared to IBM. Reverse engineering, as it happens with visual analyst, involves a somewhat similar process to that of the IBM CASE tool with only few differences. Pre-existing codes are used to generate newer models with the initial step of scanning being similar both processes. The creation of newer models to replace old and out-dated models is more successful when using the visual analysis CASE tool compared to the IBM rational software. Modelling tools Modelling tools are very important in the development of CASE tools. They are used in the development of newer software after an appropriate method is decided on. A good example is the UML (Unified Modelling Language) modelling tools, which are favoured by the IBM. Once a developer settles on the appropriate method of software engineering and development, he/she needs an appropriate tool to use. The tool used is referred as a modelling tool. There are different tools that can be employed in the development of models. However, this depends on the convenience of the developer and the software involved. Modelling tools are vital components of CASE tools. IBM rational software and visual analyst are no exceptions. In IBM rational software, modelling tools are valuable in information storage as they enable the writing of information on the repository. The tools used include the rational software modeller, rational software architect, and rational systems developer (Roger, 2001, p.28). Both CASE tools su pport the Unified Model Language (UML), which is the most current (Roger, 2001, p.28). Therefore, this means that, in comparing the modelling tools used by both CASE tools, one will see the little significant difference that exists between them. This similarity excludes the use of modelling tools used by the two to differentiate between them. However, the number of tools varies with the visual analyst using a greater number of tools and improving on diversity and flexibility (O’Brien, 1995, p.39). This stands out as an added advantage over the IBM rational software. Visible Company IBM Repository Single type of repository is used Uses three types of repositories Forward Engineering Model: driven architecture is not used The architecture is model driven There is unification of the Modeling Language used Modeling Tools Use UML and other tools Mainly UML is used Construction Tools Shared Modeling tools IBM software modeler Preferred met hod for a company From the above discussion, there are evident differences between the IBM rational software and the visual analyst CASE tools. These exist in the repository techniques used, the available forward and reverse engineering features of the tools, and the modelling tools. Given the choice of both tools for an organization or a company, visual analyst would emerge as a preferred personal choice for Tawazun Training Company, which was established in 2009. It needed to enhance its information system. The reasons behind the preference include the differences above, as well as the additional reasons stated below. Of the two tools, visible analyst is known to support both structures and other different types of designs. As O’Brien (1995, p.40), confirms, â€Å"Visible analyst also supports UML or object-oriented design†. This means that it is more accommodating to many designs. Despite having poor java integration, it is useful in â€Å"reverse engineering datab ases for Oracle and SQL† (O’Brien, 1995, p.39), as pointed earlier on. Another advantage is that it recognizes most design diagrams besides having the capacity to export and print them, as opposed to the others. When it comes to the flexibility of the tool, it is more flexible and consistent compared to the IBM tool even though this is user-prompted. Since there is a tutorial on the use of visible analyst program, it is easy for armatures and first time users to learn how to use it. This eliminates the challenge of training users. At the same time, it simplifies the program for the general population in addition to cutting down costs and time spent or wasted in informing the users about it. These are some of the considerations in setting up a CASE tool for a company. As such, the visual analyst satisfies most, if not all of them. The features in the visual analyst are similar to those in IBMs CASE tool with both having the same capability and near performance. The commo n features include the CASE repository in which data on businesses and clients is stored for reference. This is linked to the workstation, which in turn consists of a planning toolset, an analysis toolset, and a design toolset. Other key components include the automatic code generator, the report generator, user interface generator, and the toolset used for automatic code generation. These are important in the development of the software involved. The pricing of the two software tools varies based on their use, the type of the software, and their functionality. With all these factors constant, the visual analyst CASE tool is cheaper in installation, purchasing, and maintenance compared to IBM rational software. Therefore, this makes it a preferred choice in my choice of organization since it would cut on operational costs. However, with the increased number of software changes that are necessary, as well as the constant reviews needed, the visual analyst would also end up increasing the cost of organization’s running. However, this drawback is countered by the fact that there is an increased functionality with each software change leading to a more efficient working environment. In the overall look and feel of the CASE tools, other tools have about the same value with the only difference being the physical appearance and the general look (Roger, 2001, p.29). Both tools also have similar outlooks. This is confusing to most beginners of information technology. These similar looks and feels are of little significance in the making of a choice between the two. The claim holds because the selection of a tool is not guided by the look and feel but rather by the performance index attributed to it. Based on these criteria, visual analysis CASE tool would emerge as the most preferred by people who need to improve the information systems of their organizations. Another determining factor would be the ease of access and usage. Visual analysis is easier to operate, understand, and maintain for a medium sized company where importance is given to the operating cost rather than investment in CASE tools. This principle has led to the tool being popular among small businesses and companies. As a result, it continues to be seen throughout different parts of the world. With the above considerations, I would find visual analysis a preference for the organization. Conclusion In conclusion, there are various sites and companies offering CASE tools, which include visual analyst, IBM rational software, oracle designer, and visual-paradigm. Of the above methods, each has its own strengths and weaknesses over the other. A comparison between IBM Rational Software and Visible Analyst reveals this, as done in the paper. The substantial differences exist in the uses of repository, forward and reverse engineering features available, and the modelling tools among others. The visual analyst tool emerges stronger compared to IBMs tool, as discussed as a personal p reference in the paper. The differences in functionality, ease of use, and look and feel characteristics lead to the conclusion that visual analyst is better that IBM rational software. Reference List O’Brien A. (1995).Introduction to Information Systems, An End user/Enterprise Perspective. London: McGraw Hill Edition. Roger, S. (2001). Software Engineering – A Practitioner’s Approach. London: McGraw-Hill International Edition